Opting In, Not Out

Assessments provide parents, educators, and policymakers with critical information about how to best support students and schools. But when parents don’t allow their students to take the assessments—known as “opting out”—education leaders are forced to make decisions with an incomplete picture, and students pay the price. The below resources help to explain the importance of participating in state summative assessments.

Resource Name



State-Specific Infographics on Testing and Opting Out

Available in both Spanish and English, these infographics are designed to be accessible, easy ways to share information with parents about why state tests play an important role in supporting student success. These infographics are customized for parents in each state. View Infographics

HQAP Guidance on Messaging to Address Issues of Opting Out and Testing

The High-Quality Assessment Project drafted this memo to offer state and local education leaders and advocacy organizations insights into research-tested messages that most resonated (and least resonated) with parents about the value of state tests. Download Memo

Partnership for Learning/Ready Washington Resources

Washington State’s “Opt In for Student Success” website shares resources and videos to encourage families to opt their students into state tests. One set of videos features students engaging in a discussion about why they are committed to taking the annual state test. View Website

View Infographics & Additional Videos

PSA to Remind Parents on the Importance of the Annual State Test

This short animated video, available in both Spanish and English, offers a helpful way to show parents why a state’s annual assessment is important for their children to take. Watch Video